People talking in a building under constructionPeople talking in a building under construction

Meet Our Board

People talking in a building under construction
East Northamptonshire Enterprise CentreEast Northamptonshire Enterprise Centre

Meet Our Board

East Northamptonshire Enterprise Centre
A Starship Robot driving down a streetA Starship Robot driving down a street

Meet Our Board

A Starship Robot driving down a street
School students having a discussion with their teacherSchool students having a discussion with their teacher

Meet Our Board

School students having a discussion with their teacher
Northampton College Advanced Engineering CentreNorthampton College Advanced Engineering Centre

Meet Our Board

Northampton College Advanced Engineering Centre
Northampton Waterside CampusNorthampton Waterside Campus

Meet Our Board

Northampton Waterside Campus
Sara  Homer
Sara  Homer

Sara Homer


Executive Chair, Brackmills Business Improvement District (BID)

Since leaving school, Sara has covered a variety of roles, including working in the Financial sector for Nationwide Building Society and supporting her husband’s Fitness Centre in Northampton.

Sara's love of fitness, martial arts and adrenalin-fuelled sports and her knowledge of selling, marketing, coordinating and managing staff-led onto a brand new career path. Since selling their gym business in 2009, Sara took on a voluntary role as a Director for the Brackmills Business Improvement District in Northampton.

With her drive to move forward and to make the role her new career, Sara took on the role of Chairman which has since become a full time paid job. The role is very diverse, working closely with the Armed Forces, the Police and liaising with politicians concerning funding issues for highways, infrastructure and security.

Sara successfully took the BID through two revote’s which were voted on by the levy-paying members on the estate. Brackmills has since gained the title of “ The premiere Logistics Business Improvement district in the Country”. She has also now been promoted to CEO. Sara takes her role as CEO very seriously and is striving to succeed and move forward in everything that she accomplishes.

In her spare time, Sara event manages large functions and charity endurance events, rising to the challenge and enjoying the thrill from the pressure and the feeling of success when the plan has gone well.

The South East Midlands in three words?


Opportunistic, engaged and organised

Life is…


meant to be a challenging journey in order to succeed

Who are your heroes?


Margaret Thatcher, Angelina Jolie, Ellen McCarthy, Kate Adie and Terry Waite, and 9/11 survivors.

Other than the UK, with what other country is your business most closely aligned?


Through Brackmills, all of Europe, but mostly Germany due to businesses on the estate.

What is your greatest achievement(s) to date?


Organising and project managing the return of the Northampton full marathon and without a single hitch. Repatriating a soldier’s body back to England and dealing with all of the legalities involved, and subsequently returning him back to Fiji where he was laid to rest

What has been the biggest challenge in your life?


Conducting a presentation in the House of Commons for Brackmills - what an adrenalin rush! - similar to parachuting or captaining a tall ship in the pitch black, in open water, with just a bell to warn off other boats in the fog.

What impresses you?


People who succeed at what they say they are going to do. I do not like failure in any way shape or form.

How do you make your most important decisions?


By doing my homework and finding out what the implications may be in what my decision may have a bearing on.

What is the most valuable piece of advice you have ever been given?


Never give up whilst you still have a breath in your body, and above all, be fair.

Related Profiles

Your login details have been used by another user or machine. Login details can only be used once at any one time so you have therefore automatically been logged out. Please contact your sites administrator if you believe this other user or machine has unauthorised access.